Archive for the ‘ Educational ’ Category
An excellent post over at ideasonideas about language in marketing. From the article: Words are powerful. The slogan, “A Diamond is Forever” establishes inordinate value for a shiny stone. Some argue that the word “change” was Obama’s secret-weapon, positioning him in way that left others scrambling. Meanwhile, if you ever want to cripple an otherwise [ READ MORE ]
Haunting images from collected photos documenting the atomic bomb testing process in the US during the 20th century. View background and more photos here[ READ MORE ]
Cool looking colors on these maps from Africa. From the article: GlobalSoilMap.net is a project started by a consortium of soil scientists to create a digital soil survey map of the entire world. It’s a wildly fantastic undertaking, one which aims to provide an easily accessible tool to address nothing less than the most challenging [ READ MORE ]
From ideas on ideas: On the lowest level, branding is confused with the creation of a logo. This is a perverse – yet surprisingly resilient – falsehood. An icon, monogram, or wordmark is in no way a brand—thinking so is akin to believing that a hood-ornament is a car. Yet, this is where a great [ READ MORE ]
Thought-provoking article on the over-abundance of media forms in the modern age. From the article: In 1971, the oft-quoted political scientist Herbert Simon predicted that in an information age, cultural producers (that’s designers, but also filmmakers, theater types, musicians, artists) would quickly face a shortage of attention. “What information consumes is rather obvious: it consumes [ READ MORE ]
An entirely excellent discussion between Steve Portigal and Dan Soltzberg about self-awareness in your environment and how it relates to design inspiration and noticing user-interaction in everyday life. From the article: It is ironic: people don’t notice that noticing is important! Or that they’re already doing it. It’s kind of like breathing—we’re not usually that [ READ MORE ]
Awesome article with advice on DIY SEO on FreelanceSwitch. From the article: Many of the marketing techniques described on this blog are active, rather than passive. In other words, they require that we do something – pick up the phone to make cold calls, hit the social networking circuit, attend business mixers, that sort of [ READ MORE ]
A very agreeable post by Eric Karjaluoto on customer relations on ideasonideas. From the article: Think about how the mobile contract works: You’re lured in by a seemingly great offer that slowly becomes “less so” as you fill-in the paperwork. You begrudgingly sign, as it seems that you have little choice but to do so [ READ MORE ]
Cool article on the history of logos that went through bad times. From the article: This is the most extreme case of bad things happening to good logos, but the list goes on. Take the Enron “E” designed by Paul Rand. Prior to the massive corruption scandal that brought down the energy company and wiped [ READ MORE ]
At Worker’s State we talk a lot about good design being a part of good business. We as designers often forget that the term ‘graphic design’ is a sort of amorphous blob of a concept. Some people think we click at computers all day, or we doodle on sketch pads, or… yeah, the point is [ READ MORE ]